Regional Focus: Concentrate advantages resources, focus on regional development, make deployment in key first- and second-tier cities, continuously acquire high-quality projects, and forge benchmarking businesses.
Synergistic Symbiosis: Collaborate with real estate developers to acquire high-quality projects; strategically cooperate with brand merchants to achieve the symbiosis and win-win situation; lead the consumption demand and provide convenient services for customers; care for employee growth and develop together with enterprises.
Digital Intelligence Capabilities: Drive business efficiency with the investment and application of digital intelligence technologies, and build differentiated business capabilities with digital marketing, digital services, and member asset operations, among others.
Focusing on consumers’ needs, leading trends and fashion
Integrating retail, F&B, entertainment, culture, and other diversified businesses to expand the urban consumption scene and social scenario
Consisting of three business segments - City Fashion Mall, Community Mall, and City Outlet
Located in the regional sub-CBDs of 2nd and CBDs of 3rd- tier cities, CIITY FASHION FALL is targeting at middle-class youngsters and families. It aims to create a Social Hub at our unique landmark buildings for the region, which is ideal for showcasing fashionable trend, attracting online celebrities, as well as international brands’ first entrance into China market or setting up flagship stores.
Located in the new centers of 2nd and lower-tier cities, COMMUNITY MALL serves population within 3-5KM radius, aiming to provide a one-stop experience service that can support customers’ daily needs.
Each community mall consists of different elements from F&Bs, entertainments and shopping facilities, which creates the most convenient with the best atmosphere shopping mall in the neighborhood.
Located in city or new urban centers of 1st and 2nd-tier cities, CITY OUTLET is an innovative shopping experience introduced by us.
It aims to create a destinated shopping experience for customers who are pursuing quality lifestyle by providing an exquisite, elegant shopping environment with products from selected brands selling at competitive prices.
All visitors that are to browse this website and related pages shall accept the following terms:
1、 All information on this website, including but not limited to the data such as pictures, photographs, written report, comments, prediction, charts, indexes, theories, calculated results of mortgage, direct or indirect directions, is for reference only and all contents shall be subject to legal documents finally approved by the government and the contract signed between both parties. You shall be responsible for any behavior decided by yourselves.
2、 The Company reserves the right to change the information, data, clauses, conditions and statements on this website.
3、 All the contents published on this website, including but not limited to picture, sound, video, chart, mark, sign, advertisement, trademark, trade name, domain name, software, program, page layout design, column contents, and classification standards of name and content, and any or all information provided for the registered users shall be protected by Copyright Law of the People’s Republic of China, Trademark Law of the People’s Republic of China and Patent Law of the People’s Republic of China, and the related laws concerning copyright, trademark right, patent right or other property ownerships in the applicable international conventions, and shall be proprietary to or held by China SCE Property Holdings Limited and related owners.
4、 Without the explicit special authorization in written form by the website, any person shall not change, issue, broadcast, reprint, copy, remake, alter, distribute, display, or utilize partial or whole content or service, or use them to make mirror for any server other than that of China SCE Property Holdings Limited. Otherwise, the legal responsibility of infringement shall be investigated.